About Us

Sugarplum Treats SA (SPT SA) is an online cake store based in Midrand, Johannesburg, and we're on a mission to make every celebration sweeter.

We're best known for our small but mighty Bento Box and Lunchbox Cakes, and our Trendy Heart Cakes with personalised messages have become a favourite among influencers, growing our community a little more every day.

From custom cakes and cupcakes to cookies and brownies — everything we create is homemade and crafted to the highest standard.

Let's Create Something Special

Bring us your party plans — birthday, baby shower, bridal shower, anniversary — and we'll design the perfect premium cake for your event. Your cake, like your event, is a reflection of who you are.

We value every customer and aim to respond to all inquiries within 24 hours.

Woman in a maroon apron with 'Sugarplum' branding decorating cupcakes on a pink background

Matshidiso (Mina) Mamatela (Founder & Cake Designer)

Meet the dessert-obsessed genius behind it all.
Mina's baking journey began with a little drama — her iconic 21st birthday cake moment sparked a calling she couldn't ignore. With 7+ years in Finance and Tech, she brings an analytical mind and obsessive attention to detail to every design. Her mom first taught her to bake, and from there she evolved into a self-taught baker and cake designer extraordinaire.
Funny, honest, a total nerd, and fiercely passionate — she pours that energy into every cake at SPT SA.

KP (Head Baker)

To say 'If Colourful was a person' would be a bit of an understatement.
KP is a sweet, kind, optimistic and vibrant chef (just to name a few). The kitchen is her happy place especially when knowing that clients enjoy the deliciousness we create daily.
The journey began with her obsessively watching her mom cook, to her becoming a chef enjoying her undying love for food. Being part of Sugarplum Treats is one opportunity she could not allow herself to miss, and she hasn't looked back since!

Ori (Junior Social Media Manager)

Our junior social media manager with a sprinkle of pageant flair! From rocking the stage with tiaras to charming the digital world with cakes, Ori's love for branding and social media kicked off during her dazzling days in the pageant world.
"Being part of this sweet family has been a total icing-on-the-cake experience for me! Joining SugarPlum Treats SA isn't just a job, it's like finding the perfect frosting on a cupcake - a privilege!" She loves to sprinkle her creativity and passion into every pixel, making our bakery's social media a dessert-worthy delight!
 

HAPPY CLIENTS, HAPPY LIFE!

We're in the Business of Making Unforgettable Cake Memories and putting Smiles on Faces.

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Today, Sugarplum Treats SA has a thriving online retail store that allows customers to place orders for the same day, the next day or for a specific date. This is in addition to our store on Uber Eats that is open 7 days a week. This store is positively jam packed with beautiful, mouth watering chunky cookies and cake slices.

Visit Our Store
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